San Diego - 12 Days

Motorbike World Press Launch ‘Thunderbird Commander/LT’ - Triumph

12 day press launch of two new Triumph motorbikes - LT and Commander - in San Diego. Over 120 International journalists over 12 days test driving the two motorbikes throughout the desert in the outskirts of San Diego with the event based at the Rancho Bernardo Inn, San Diego.

@YOURgb responsibilities:

  • Venue and accommodation sourcing and management
  • Delegate liaison, transport and bookings
  • Delegate information pack design and distribution
  • Online registration and management of guest logistics (pre and during event)
  • Test drive route timings
  • Team and delegate communications plan
  • Formal group dinners and awards
  • Staff logistics, task management and briefings
  • Event running order production and distribution
  • Full management of all delegates, pro riders and media management
  • Hosting hospitality desk
  • Health and safety and first aid/emergency planning
  • Videography and photography and press pack management and distribution
  • Hosting hospitality desk, key allocation, ride briefings and headshot management
  • Health and safety and first aid/emergency planning
  • Post event analysis and feedback 

We have employed YOURgb EVENTS LTD for a variety of major press launches over the past couple of years. They have provided exceptional levels of service and really helped deliver first class events. Organisationally both events went without hitch, and Gilly and her team provide a magnificent rapport with guests, which really adds genuine value.

Mr Lambert, Head of Marketing