London - 2 Days

TSB’s Sponsorship of Pride of Britain 2017

Project and Event Management for the headline sponsor of Trinity Mirror’s ITV televised awards show – Pride of Britain, at the Grosvenor House Hotel, London.

YOURgb worked across all delivery aspects of the event to assist TSB, ensuring all roles and responsibilities were executed and that the sponsor entitlements were realised. We were also responsible for all sponsor guest tables and assisting with red carpet planning, media room scheduling, and producing a detailed pre-event checklist of all tasks, as well as a minute by minute event running order for the event.

Responsibilities included:

  • 100 guests
  • Monitoring objectives and roles & responsibilities of full Sponsorship team and affiliated agencies
  • Creating timetable of objectives
  • Guest liaison & requirements coordination
  • Event running order creation
  • Accreditation management
  • Accommodation booking & management
  • Travel booking & management
  • Onsite management
  • VIP management
  • Full health and safety checks
  • Task management
  • Third party supplier coordination & liaison with Trinity Mirror
  • Escalation and emergency planning

The delight of working with Gilly and her excellent team at YOURgb is that they feel like an extension of your own team, rather than working with an external agency (although with all the expertise and capabilities). Always positive and enthusiastic, Gilly and the team are on hand to help solve challenges, and make the ‘hard bits’ feel so much easier. Dedicated and diligent, and always with a friendly smile! You won’t find a happier team to work with!

Emma Smith, Senior Brand Manager | TSB