Edinburgh, Scotland 2 days 200 attendees
YOURgb created and delivered a two-day conference for 200 global delegates, to learn about the continually evolving technologies and AI advances and trends in outdoor power products and sustainable green spaces industries.
The conference invited Husqvarna, city representatives, and industry influencers to showcase their practices, and emerging Husqvarna technologies. There were three different syndicates on day two, with a main topic of the conference being Artificial intelligence and how this can take cities from green to greener.
YOURgb’s event responsibilities:
• Event design and planning
• Brand research
• Target demographic research
• Target geographic research
• Key messaging planning
• VIP & act managers
• Show calling
• Contingency & emergency planning
• Menu styling
• Event managers
• Production managers
• Production running orders
• Audio visual
• Venue find and location scouting
• Photography and videography
• Event documentation
• Event registration website design and delivery
• Post event evaluation
• Success measurement
Ms Finnstedt, Global Director of PR & Communications, Husqvarna
RBS : Conference
Ms Stirton, Team Director, RBS
Scotland’s Universities : Conference & Awards Dinner
Ms Lane, Head of Public Affairs, Universities Scotland
Glasgow 2014 with SSE : Sponsor Activation
Mr Petrie, Head of Sponsorship, Strategy and Development, Glasgow 2014
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