Lululemon : Edinburgh Fringe Workshop

Palais Du Variété, Speigeltent George Square Gardens, Edinburgh 1 day 150 attendees

Lululemon : Edinburgh Fringe Workshop

YOURgb were brought on board by Lululemon UK, to work on the detailed set design, theming and delivery of their ground breaking ‘Practice of Possibility Workshop’ during the Edinburgh Festival Fringe. This unique and tranquil workshop with Lululemon explored learning what it means to develop a possibility mindset, and taught participants how to overcome any roadblocks that may stop people from creating their ideal future. The focus was about letting go of the constructs that can hold people back, allowing them to fully step into their potential.

The event was held in the Palais du Variété within the world famous Speigeltent in George Square Gardens, with more than 150 guests in attendance.

YOURgb were responsible for creating a ‘safe haven’ and a retreat, away from the noise of the Fringe. The set comprised of creating a sensory and relaxing experience, transforming a performance space with draping, luxurious custom made beanbags, cushions, living plants, lighting, incense, carpeting, video presentation and music. Our team handled all aspects of the creative: from the concept design, to sourcing and ordering the required kit, to coordinating deliveries to the venue, dressing and styling the spaces, welcoming and hosting guests, and fully de-rigging the venue post event.

Our Services

YOURgb’s event responsibilities:

  • Brand research
  • Target demographic research
  • Event design and planning
  • Creative concept design
  • Mood boarding
  • Material and kit sourcing
  • Event styling, theming and dressing
  • Event and Production managers
  • Production running orders
  • Stage and set design
  • General branding, programmes and posters
  • Audio visual, build and de-rig management
  • Risk Assessment and Method Statements
  • Contingency and emergency planning
  • Event documentation
  • Post event evaluation and success measurement

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