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The Massive Get Together – Online and Live

Online event streamed live across the UK 120 minutes Over 4,000 attendees

YOURgb created, designed, produced and managed all PR for a live and online hybrid event, The Massive Get Together, that brought 10 of the UK’s cherished charities together in the fight against COVID-19. The online event was streamed to a UK wide audience on a bespoke streaming platform, designed entirely for this event.

Volunteering Matters, Marie Curie, The Children’s Trust, Crisis, FareShare, Royal Voluntary Service, The Conservation Volunteers, Thames Hospice, St John Ambulance and Love Your Neighbour joined forces for an evening of entertainment, fun and laughter to raise much needed funds for them to continue their vital work. With the charity sector facing a £12.5billion loss and large-scale fundraising events unable to take place for the foreseeable future, The Massive Get Together was a venture into the world of large scale, hybrid fundraising events.

Hosted live and online by Gaby Roslin and Amanda Byram in a London studio, we welcomed musical performances, theatre, poetry, advice, comedy and dancing from stars Sophie Ellis-Bextor, Nadine Coyle, Callum Beattie, Basil Brush, Adam Hills, JC Stewart, Donel, Alex Brooker, Myleene Klass, Royal Scottish National Orchestra, Mischief Theatre, Max Boyce, Chris Kamara, Mel Giedroyc, Dr Ranj Singh, Chesney Hawkes and Nina Conti. We also had celebrity messages from Andi Peters, Sean Fletcher, Joe Lycett, Sue Holderness and John Barclay in the lead up to the online event and on the night itself.

YOURgb were responsible for event identity and brand creation, PR management which secured over 200 items of press coverage, bespoke streaming platform design and management, social media asset design briefing and creation, partnership strategy and management, host & talent sourcing and management, scripting, advertising and social media strategy, social media management, concept design and event flow, pre-event and live event communications, technical management, on-site event management, show calling and post event comms and success analysis.

Our Services

Running event requires a number of skills here is a list of YOURgb’s event responsibilities

 

  • Brand research
  • Target demographic research
  • Sponsorship brokering
  • Event design and planning
  • Post event evaluation
  • Success measurement
  • Creative concept design
  • Theming and dressing
  • Mood boarding
  • Material and kit sourcing
  • Event managers
  • Production managers
  • VIP and act managers
  • Press managers
  • Social media managers
  • Production running orders
  • Stage and set design
  • Audio visual
  • Scripting
  • Show calling
  • Venue find and location scouting
  • Contingency and emergency planning
  • Event documentation
  • Social media strategy and management
  • Event registration website design and delivery
  • Editorial planning and press releases
  • Advert placement plans
  • Guest speakers and hosts
  • Musicians and performance artists
  • Photography and videography
  • Story boarding and post planning
  • General branding
  • Programmes and posters
  • Adverts
  • Agendas

“YOURgb Events are amazing. Committed, creative , organised, positive , professional and frankly a joy to work with. What they produced for us here was nothing short of spectacular. If you need an event specialist, you needn’t look anywhere else”

Paul Reddish - CEO Volunteering Matters

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