St Andrews, Scotland 8 days 400 attendees
An 8-day event for 400 Motor Industry Journalists from all over the world for the release of the Triumph Trophy.
The event was based at the Fairmont St Andrews Hotel in Scotland. YOURgb provided full pre-event and on-site management, creating a seamless and hugely successful event which generated positive PR and strong media uptake.
YOURgb’s event responsibilities:
• Venue find and location scouting
• RSVP management and guest liaison
• Event documentation
• Contingency and emergency planning
• Photography and videography
• Post event evaluation
• Success measurement
Mr Carter, PR Relations and Events, Triumph
Triumph Daytona 675R : World Press Launch
Mr Carter, PR Relations and Events, Triumph
Triumph Speed Triple/Triple R : World Press Launch
Mr Carter, PR Relations and Events, Triumph
Harley-Davidson : European Bike Week
Mr Barton, Head of Consumer Experience, Harley-Davidson
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